title
Kalevi pakendikujunduse muutus ja selle vastuvõtt noorte tarbijate poolt
The change in the packaging design of Kalev and its reception by young consumers
author
Haavel, Helena Mia
keywords
pakendid
packaging design
magistritööd
master's theses
supervisor
Riivits-Arkonsuo, iivi
defence date
30.05.2023
language
eng
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration