title
Rohepesu ilming noorte keskkonnateadlike Soome naiste hulgas
Greenwashing phenomenon among ecologically aware young Finnish females
author
Mustola, Eveliina Tuulikki
keywords
greenwashing
green marketing
awareness
Finnish female consumers
focus group interviews
bachelor's theses
supervisor
Riivits-Arkonsuo, Iivi
defence date
10.06.2020
language
eng
rights
Lõputöö kättesaadav TTÜ arvutivõrgus
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration