title
Liitreaalsuse kasutamine klientide kaasamisel toiduainetööstuse turunduses
Customer engagement and the use of augmented reality technologies in the food industry marketing
author
Elova, Alexandra
keywords
AR
augmented reality
customer engagement
marketing
augmented reality technologies
food industry
social media
toiduainetööstus
turundus
sotsiaalmeedia
bakalaureusetööd
bachelor's theses
supervisor
Freimuth, Airi
defence date
07.06.2022
language
eng
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration