title
Sotsiaalmeedia roll moebrändide valikul klienditeekonna erinevates etappides
The role of social media in influencing fashion brand choices throughout different stages of the customer journey
author
Grepp, Mia Maria
keywords
sotsiaalmeedia
turundus
bakalaureusetööd
bachelor's theses
supervisor
Arvola, René
study program
Ärindus
Business
defence date
06.06.2024
language
est
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration