title
Klientide tajutavat koostööväärtust mõjutavate tegurite määratlemine Lantmännen Unibake Estonia AS näitel
Defining the factors influencing the perceived cooperation value of customers on the example of Lantmännen Unibake Estonia AS
author
Riik, Piret
keywords
value of cooperation
purchasing decision process of B2B customers
perceived value of cooperation
total value
supervisor
defence date
language