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title
Tarbija valmisolek auto ostmiseks e-poest
Consumer readiness in purchasing cars from e-commerce
author
Jõgi, Joonas
keywords
magistritööd
e-kaubandus
tarbijakäitumine
sõiduautod
master's theses
e-commerce
consumer behavior
car sales
supervisor
Arvola, René
study program
Juhtimine ja turundus
Management and Marketing
defence date
31.05.2024
language
est
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration
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