title
Tarbija ostuotsustusprotsess Finnlog OÜ palkmajade näitel
Consumer purchase decision making process through the example of Finnlog OÜ log houses
author
Kukk, Helerin
keywords
tarbija ostuotsustusprotsess
Engel-Blackwell-Miniard mudel
laiendatud probleemi lahendamine
otsustamine perekonnas
kodu ost
magistritööd
consumer purchase decision making process
Engel-Blackwell-Miniard model
extended problem solving
family decision making
home purchase
master's theses
supervisor
Parts, Oliver
Hartšenko, Jelena
defence date
01.06.2018
language
est
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration