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title
Soome tarbijate suhtumine neuroturundusse
Attitudes towards neuromarketing among Finnish consumers
author
Raitanen, Emma Katriina
keywords
neuromarketing
neuroscience
consumer attitudes
consumer behaviour
neuroteadused
turundus
tarbijakäitumine
bakalaureusetööd
bachelor's theses
Soome
supervisor
Küttim, Merle
defence date
12.01.2022
language
eng
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration
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