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title
Ilutoodete pakendi roll naiste ostuotsustusprotsessis
The role of the beauty product package in the womens purchase decision process
author
Loopere, Greethel-Rebecca
keywords
pakend
ilutooted
kosmeetika
tarbija ostuotsustusprotsess
magistritööd
package
beauty products
cosmetics
purchase decision process
master's theses
supervisor
Riivits-Arkonsuo, Iivi
defence date
06.06.2019
language
est
institution
Tallinna Tehnikaülikool
Tallinn University of Technology
faculty
Majandusteaduskond
School of Business and Governance
department / college
Ärikorralduse instituut
Department of Business Administration
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